About CATF

THE MISSION:

To produce and develop new American theater

THE VISION:

The ultimate theater experience for artists and audiences

CORE VALUES:

Fearless art;
Diverse stories;
Inclusivity;
Community

CATF – a Quick History

• Founded in 1991 by Ed Herendeen.
• To date, 144 new plays produced by 104 playwrights (production history).
• CATF has produced 66 world premieres, and commissioned and produced 11 new American plays.
• 50% of all plays produced by women writers (well above national averages).
• 2019 attendance: Issued over 18,500 tickets to 6,000 patrons from 38 states, DC, and around the globe.
• 2018 independent economic impact survey conducted by Shugoll Research, reported that CATF generates $5.86 million for the local economy. Read more about CATF’s audience and economic impact visiting the our thinkimpact website page.
• Operates under a LORT D contract with Actors’ Equity Association and in agreements with United Scenic Artists and the Society of Stage Directors and Choreographers
• Annual operating budget of $2 million
• Proud member of Theatre Communications Group (TCG),  National New Play Network (NNPN), and Blue Star Theaters Network.
• The 1999 CATF commission, Compleat Female Stage Beauty by Jeffrey Hatcher, was later adapted as the film Stage Beauty, starring Clare Danes, Billy Crudop, and Tom Wilkinson in 2004.
• Presented the West Virginia Governor’s Award for Leadership in the Arts in March 2012.
• Johnna Adams’s Gidion’s Knot premiered at CATF in 2012; it was published in American Theatre magazine, was a citation winner of the ATCA/Steinberg Award; and was one of the most produced plays in the 2013-14 season nation-wide.
• Hosted the annual conference of the American Theatre Critics Association (ATCA) in 2013.
• Made its Off-Broadway debut with the transfer of CATF’s production of Uncanny Valley by Thomas Gibbons to 59E59 Theaters, October 2 – 26, 2014. Reviews appeared from Peter Marks and the Washington Post, The New York Times, The New Yorker, and others.
• Associate Producing Director Peggy McKowen presented with the West Virginia Governor’s Award for West Virginia Artist of the Year in 2018.
• Plays by Women of the Contemporary American Theater Festival, an anthology of plays first produced at the Festival, was published by London-based Methuen Drama in 2019.
• In 2022, the Fall Reading Series was established. The FRS provides playwrights the opportunity to continue to edit their script and calumniates in public staged readings.

Production History

2020-2024 CATF Strategic Plan

CATF’s Strategic Plan—a guide for its goals and growth during the next five years.

During the 2018 Festival, CATF worked with one of the largest arts marketing firms in the country, Shugoll Research to research, conduct, and analyze an economic impact study. Following the Americans for the Arts methodology, this study included a survey and two focus groups.

HIGHLIGHTS

• Direct economic impact – $5.86M
• Revenue generated to local government – $350,000
• Revenue generated to state government – $745,000
• Total impact for the state of WV – $1M
• CATF’s direct spending – $1.25M
• Average amount spent per person – $238.17
• Household income paid to residents – $2.6M

REPORTS

What patrons say about the Festival
“‘Professional’ because the sets are amazing, the acting is outstanding. Just every little detail has been thoroughly thought-out. It’s a very high level production.”

“I feel like I leave altered in thought when I come to the Festival.”

“‘Provocative’ because the plays are dealing with contemporary issues and they aren’t one sided. They present multiple perspectives and they really get me to think about issues in different ways.”

“Over the course of the weekend, you feel like you’re part of this theatergoing community. There is this sense that we’re all in this together. And even as you’re walking through the town, you see people that you remember from the audience, and sometimes you see the actors. It’s like this whole event is happening with everyone.”

Americans for the Arts names CATF an Industry leader in:

• Customer satisfaction
• Quality of the work
• Communications
• Service
• Value for the price
• Quality of acting
• Customer service from staff
• Production quality

What do patrons say when they think about CATF?

• Innovative
• Compelling
• Masterful
• Adventurous
• Thought-provoking
• Vibrant

The Contemporary American Theater Festival, an independent 501(c)3 nonprofit, is hosted on the campus of Shepherd University (Dr. Mary J.C. Hendrix, President), a public liberal arts institution founded in 1871, and located in historic Shepherdstown, West Virginia. Situated along the banks of the Potomac River, and just 70 miles north of Washington, DC, and west of Baltimore, MD, Shepherdstown is a mixture of metropolitan thought and rustic ambience.  Drawing on populations of Northern Virginia, western and suburban Maryland, DC, and Baltimore, 60% of CATF’s audience comes from outside the State of West Virginia. The CATF season is truly America’s newest plays in West Virginia’s oldest town.